Marketing

These podcast interviews cover branding, marketing, and sales.

From Cybersecurity to Fashion Tech with Harish Chandramowli

By Stephen Jaye

What happens when a cybersecurity engineer walks into a fashion boutique? For Harish Chandramowli, it sparked an idea that’s now helping small fashion brands save time, money, and sanity. A chance observation in a New York store became a mission to untangle problems in inventory, communication, and operations many brands struggle with. In this episode, I speak with Harish, founder of Flair Software, about how he went from working at Bloomberg and MongoDB to building

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How to Get Your Business Noticed Without Losing Yourself in the Noise with Reed Hansen

By Stephen Jaye

You’ve got the skills, the service, maybe even a killer website, but how do you actually get people to notice? In a world flooded with content and AI-generated everything, standing out feels harder than ever. So, what do you do? In this episode of Action Antidote, we’re joined by Reed Hansen, Chief Growth Officer at Market Surge, to break it all down. From finding your true audience to navigating tech overwhelm (hello, AI everything), Reed

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Your Message Doesn’t Matter If No One Hears It with Joshua Altman

By Stephen Jaye

Ever feel like you’re putting your message out there and… nothing? No response, no engagement, just silence. In today’s world of nonstop content and ever-changing algorithms, just showing up isn’t enough. You have to show up the right way. On this episode of Action Antidote, we’re joined by Joshua Altman, Chief Marketing Officer at Beltway Media, to talk about what it really takes to get your message to land. With a background in journalism and

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Strategies to Get Noticed on Social Media with Wendy Pace

By Stephen Jaye

When we offer services, one way to connect with our audience is through social media. The challenge is that while we want to reach a large number of people, there are important factors to consider. But how can you truly stand out in the crowded social media landscape? In this episode, I have Wendy Pace, Founder and Owner of PACE Setting Media. We talk about the importance of making content for a specific audience, and

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Podcasting as a Business Growth Strategy with Nicole Grinnell

By Stephen Jaye

When starting a business, there are several key things to consider, like marketing strategies and financial planning. In the early stages, it’s crucial to reach a wide audience to make your business known. What are some effective ways to make an impact and connect with potential clients? Join us in this episode with Nicole Grinnel, an entrepreneur, CEO, and podcast host. We discussed the benefits of guesting on podcasts, especially for early-stage businesses for growth

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Taking Your Brand to The Next Level With Kim Russo

By Stephen Jaye

Everyone possesses a personal brand, often unconsciously, and authenticity is the cornerstone of its development. To construct a compelling brand, delve into understanding your target audience, studying competitors, and identifying the unique aspects that set you apart. But the question remains: how can we embark on this journey? In this week’s episode, I sit down with Kim Russo, Founder of On Brand Designs. We explored her journey, starting with packaging design and transitioning to a

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Connecting and Building Reputation with Amber Wyatt

By Stephen Jaye

Managing your reputation is a crucial aspect of success in both business and life. Whether you aim to launch your own venture, pursue a thriving career in a medium to large-scale organization, or simply wish to be a valuable member of your community, your reputation plays a pivotal role. Selecting your associates becomes a pivotal part of this reputation management process, as not all connections are created equal. Some associations might not be the right

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Celebrating 100 Episodes of Actions Antidote with Stephen Jaye

By Stephen Jaye

You don’t have to live your life the way others expect. All of us face constant pressure to live according to someone else’s rules and expectations—but there is another way. A way to break free from the chains of societal norms and find true happiness.  Welcome, dear listeners, to a very special episode of Actions Antidote! I’m your host, Stephen Jaye, and today we’re marking a significant milestone as we celebrate our 100th episode. But

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Writing Articles for Publications and Appropriate Publisher with Erica Holthausen

By Stephen Jaye

For anyone who wants to kick-start their business or reach new audiences with your message, how do you craft articles that top publications would actually want to publish?  In this episode of Action Antidote, Erica Holthausen will walk us through the process of writing, why it’s important, and how it compares to other types of writing. Erica Holthausen is the founder of Catchline Communications, a consultancy agency that helps clients get published in esteemed publications.

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